When you are in the market for a new Social Media Manager it is important to have a good idea of what you are looking for. Below is a rather simple Job description that might help you find that next hire found at Workable

Job brief

We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.

The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.

Responsibilities

If you are looking to dabble into social media and need a little help, that’s great. Here are a few questions I would suggest to ask to see if you can figure out which category above your potential consultant might fall into:

1. How long ago did you start using social media and why?

Hopefully they were an early adapter and understood the importance early on or caught on quickly.

2. What do you personally use social media for and why?

More than sharing funny photos of the keg stand in college, a good consultant shows how they use/have used it for business.

3. What is your background other than social media?

If they are helping you with marketing, I would hope they have a background in marketing/promotion of some shape or form.

4. Do you blog?

I hope so! And more importantly it is a well-designed well-visited blog?